Singapore Fresh Fruit Market Update – Week 40

The Singapore fresh fruit market remained slow and price-sensitive this week, with buyers continuing to focus heavily on value.

While supply remains healthy across several categories, demand has not strengthened enough to absorb everything comfortably. This is particularly visible in blueberries and Chinese grapes, where the products available in the market do not always match what buyers are looking for.

Blueberries: Buyers Want Smaller, Cheaper Fruit

Blueberry demand remains active, but buyers are becoming more selective on price.

This week, there was noticeable demand for the more affordable 14mm blueberries, yet supply of this size remains relatively limited. Much of the available fruit is currently 18mm and above, including larger premium specifications.

That creates a mismatch in the market. Larger berries may normally command a premium, but in a slower trading environment, buyers are increasingly prioritising an attractive price point over size.

Retail blueberry promotions also remain competitive, adding further pressure on premium fruit.

Citrus Supply Remains Comfortable

Both lemons and Valencia oranges remain abundant, although prices have generally held rather than falling sharply again.

This suggests the market is currently able to absorb the available citrus supply, but without much upward price pressure.

Australian Late Lane Navel oranges were one of the clearer wholesale movers this week, with some counts trading lower compared with last week. Larger-count fruit, in particular, saw more noticeable price adjustment.

For now, citrus remains a relatively well-supplied and stable part of the market.

Chinese Grapes Remain Under Heavy Price Pressure

Chinese grapes continue to be one of the most interesting categories to watch.

Shine Muscat prices have continued to weaken, with some stores seen selling punnets at around S$2. This is a significant change for a grape variety that was once positioned much more firmly as a premium product.

At the same time, the volume of Chinese red grapes in the market is increasing.

Loose-crate Chinese red grapes have been observed selling at around S$6 per kg, and more arrivals are expected in the coming week.

The concern is straightforward: if supply continues to increase while overall demand remains slow, sellers may have to compete even more aggressively on price.

That does not mean every Chinese grape will trade cheaply. Variety, quality, packaging and brand still matter. But at the value end of the market, competition is clearly intensifying.

Dragonfruit Also Softened

Vietnam white-flesh dragonfruit saw some price weakness this week.

The 22-piece Royal white-flesh dragonfruit quotation fell from S$10 to S$8 per carton, while the 14-piece and 18-piece lines remained unchanged.

It is another small indication that buyers remain cautious and that certain products may need to move at lower prices when supply builds up.

What to Watch Next Week

The main category to watch will be Chinese grapes.

More Chinese red-grape arrivals are expected, and the key question is whether consumer and wholesale demand will be strong enough to absorb the additional volume.

Blueberries will also remain interesting. If more affordable 14mm fruit becomes available, it may move relatively well given the current buyer preference for value.

Overall, the Singapore fruit market remains well supplied, but price is increasingly determining what moves and what sits.

At 3YY Fresh, we will continue monitoring wholesale price movements, new arrivals and retail market conditions across Singapore to provide a clearer picture of where the fresh fruit market is heading.